Privacy Policy
Last updated: 15 January 2026
Chicken Road Australia ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website playchickit.com/au (the "Site"). By using the Site, you consent to the practices described in this policy.
This policy is governed by the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). We also comply with the General Data Protection Regulation (GDPR) where applicable to visitors from the European Economic Area.
1. Information We Collect
We collect information in the following ways:
1.1 Information You Provide
If you contact us via our contact page, you may voluntarily provide your name, email address, and the content of your message. We do not require registration to browse the Site or access our Chicken Road demo, Chicken Road reviews, or game guides.
1.2 Automatically Collected Information
When you visit the Site, we automatically collect certain technical data, including:
- IP address (anonymised where possible)
- Browser type and version
- Operating system
- Pages visited, time spent, and referral source
- Device type (desktop, mobile, tablet)
1.3 Cookies and Tracking Technologies
We use cookies and similar technologies to improve your experience on the Site. For full details, please see our Cookie Policy. The types of cookies we use include:
- Essential Cookies: Required for the Site to function properly (e.g., session management).
- Analytics Cookies: Help us understand how visitors interact with the Site (e.g., Google Analytics with IP anonymisation enabled).
- Marketing Cookies: Used to deliver relevant content and track affiliate referrals when you click links to casino platforms reviewed on our Site.
2. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your enquiries and provide customer support
- To analyse Site usage and improve our content, including Chicken Road game guides and Chicken Road bonus comparisons
- To detect and prevent fraud, abuse, or security threats
- To comply with legal obligations under Australian law
- To track affiliate referrals — when you click a link to an external casino platform, a cookie may be set to attribute the referral
3. Legal Basis for Processing
Under the Australian Privacy Principles and, where applicable, the GDPR, we process your data based on:
- Consent: When you voluntarily provide your information (e.g., contacting us)
- Legitimate Interest: To operate, maintain, and improve the Site
- Legal Obligation: To comply with applicable laws and regulations
4. Disclosure of Information
We do not sell, rent, or trade your personal information. We may share your data with:
- Analytics Providers: Such as Google Analytics, to understand Site usage patterns
- Hosting Providers: Our web hosting provider processes data on our behalf under a data processing agreement
- Legal Authorities: If required by law, court order, or government regulation
- Affiliate Partners: Limited, anonymised referral data (e.g., click tracking) — we never share your personal details with casino platforms
5. Data Retention
We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy:
- Contact form data: Retained for up to 12 months, then securely deleted
- Analytics data: Retained for up to 26 months (Google Analytics default with anonymisation)
- Cookie data: Retention periods vary by cookie type — see our Cookie Policy for details
6. Your Rights
Under the Australian Privacy Act and, where applicable, the GDPR, you have the right to:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request that we delete your personal data (subject to legal obligations)
- Restriction: Request that we limit the processing of your data
- Portability: Request your data in a structured, machine-readable format (GDPR only)
- Objection: Object to the processing of your data for specific purposes
- Withdraw Consent: Withdraw your consent at any time where processing is based on consent
To exercise any of these rights, please contact us via our contact page. We will respond within 30 days as required by Australian law.
7. Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:
- SSL/TLS encryption for all data transmitted between your browser and our servers
- Regular security audits and vulnerability assessments
- Access controls limiting who can view personal data
- Secure, encrypted backups
While we take all reasonable steps to protect your data, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security.
8. Third-Party Links
The Site contains links to third-party websites, including online casino platforms where you can play Chicken Road for real money. These external sites have their own privacy policies, and we are not responsible for their practices. We encourage you to review the privacy policy of any third-party site before providing your personal information.
9. Children's Privacy
The Site is intended for users aged 18 years and older. We do not knowingly collect personal information from anyone under 18. If we become aware that we have collected data from a minor, we will delete it immediately. Gambling is restricted to adults only in all Australian states and territories.
10. International Data Transfers
Your data may be processed on servers located outside Australia. Where this occurs, we ensure that appropriate safeguards are in place, including standard contractual clauses and data processing agreements that comply with the Australian Privacy Principles.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically. Continued use of the Site after changes constitutes acceptance of the updated policy.
12. Complaints
If you believe we have breached the Australian Privacy Principles, you may lodge a complaint with us via our contact page. If you are not satisfied with our response, you have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.
13. Contact Us
If you have any questions about this Privacy Policy or our data practices, please visit our contact page.